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Working with the Baby Shows

Bounty in association with the Baby Show

We have joined forces with the UK’s number one events for expectant and new parents, The Baby Shows to be Title Media Sponsor of the portfolio for the next three years (2007/8/9).

The Baby Show is the UK’s biggest live marketing channel to parents-to-be and new parents, currently drawing in excess of 68,000 visitors a year. 

Our partnership means exciting opportunities for both industry leaders.  It gives us a live forum to demonstrate our growing Bounty Club and meet mums face-to-face. For the Baby Show, Bounty will increase the promotional routes to market, through our unique and unrivalled reach to new mums. 

Bounty Stand

Bounty Managing Director, Ian Beswetherick says; “It’s a fantastic development for us as a brand and further strengthens our relationship with young families. We will be adding a fresh unique dimension to these great events.” 

Baby Show Director, Nicole Boakes says, “We are really excited to be moving forward in 2007. This new partnership opens up opportunities to make the Shows bigger and better than ever and further develop visitor attendance. The Bounty deal allows us to reach 95% of all expectant and new mums which is key to the growth of the Shows. This will bring great benefits to our exhibitors, visitors and the industry as a whole”.

Bounty Stand

If you would like to find out more about working with Bounty and the Baby Shows, please contact Bounty on 01707 294000 or The Baby Show on 020 7370 8134/8330.

 

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    Bounty paints a picture of the 21st Century family with all its variations. It considers women’s attitudes to family life, to work and to the way they raise their children.

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    Around 70% of mums at any one time are planning on going on holiday in the next year.

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